As the goal of poverty alleviation is achieved, China's children's development focus is shifting from material protection to spiritual cultivation. This change not only affects individual growth, but also affects social fairness and population quality. In order to narrow the gap in urban and rural children's development, Amway Public Welfare Foundation joined hands with One Foundation to invite actor Yang Zishan to serve as the "Healthy Children's Paradise" public welfare promotion ambassador, and help rural children develop hygiene habits and promote their all-round development by demonstrating correct hand washing methods.
Photo: Actor Yang Zishan becomes the public welfare promotion ambassador of "Healthy Children's Paradise"
Yang Zishan calls on everyone to participate in the "Add You Little Red Flower" charity event
As the 2025 "Jiujiu Charity Festival", Amway Public Welfare Foundation continues the charity tradition and invites Yang Zishan to become a charity promotion ambassador, launching the special event of "99 Charity Partner-A Little Red Flower" to call on the public to participate in rural children's health care action.
The Amway Charity Foundation has attracted more than 370,000 people to participate and raised more than 13 million yuan, benefiting more than 31,000 children. Through innovative forms such as "99 Charity Partner Avatar", "99 Charity Double Card", and "Little Charity Partner", we will allow more caring people to participate in Charity conveniently.
Picture: Yang Zishan helps the "And-Welcome You Little Red Flower" charity event
Celebrity support to help children develop comprehensively and healthily "break the circle"
"Healthy Children's Paradise" is the core project of the Amway Charity Foundation, focusing on the overall health issues of children. In addition to being a public welfare promotion ambassador, Yang Zishan also transformed into a "hygiene teaching staff" and recorded professional "seven-step hand washing" teaching videos for rural children, so as to hope that more rural children will pay attention to hygiene habits and learn hygiene knowledge.
Picture: Yang Zishan demonstrates seven-step hand washing method
Yang Zishan hoped during the event: "Whether it is a rural child or a city child, I hope all the little flowers in the motherland can grow up healthily and healthily!" I hope more charity colleagues will join in to help rural children with comprehensive health and let rural children have a childhood full of care, fun and healthy!
"Healthy Children's Paradise" accurately helps rural children
High-quality development of children is the basis of population development. The age of 0-6 is a critical period for children's development. Early nutrition, health and educational interventions can effectively improve the developmental lag of rural children's intelligence and personality, and improve language and learning abilities. This not only ensures equal opportunities for rural children to develop, but also is an important measure to block the intergenerational transmission of poverty and promote balanced urban and rural development. The "Healthy Children's Park" charity project aims to create a paradise for children aged 0-6 to improve their physical and mental health. As of 2024, the project has covered 1,166 kindergartens and 23,300 families in 106 counties in 20 provinces, benefiting more than 200,000 children.
Picture: Healthy Children's Paradise Project Classroom
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