In the early morning of September 10, the theme was "Bringing four new phones: iPhone 17, iPhone 17 Air, iPhone 17 Pro and iPhone 17 Pro Max. The iPhone 17 series will be pre-ordered on September 12 and will be released on September 19.
Look at the configuration list and price summary first:
The iPhone 17 series has the following highlights:
iPhone 17 Air The thinnest iPhone in Apple's history
Apple canceled the Plus series and changed to a thin and light Air series. The iPhone 17 Air is only 5.6 mm, making it the thinnest iPhone in history.
Cook said at the press conference that this was "the biggest leap forward of the iPhone so far." The series of models have been fully upgraded, among which the iPhone 17 Air becomes the thinnest iPhone ever with a thickness of 5.6 mm. It uses titanium frames and a super porcelain crystal back panel, and weighs only 165 grams. The storage capacity of the entire series starts from 256GB, and the top-end version offers a 2TB option for the first time. Although the iPhone Air is thin, Apple says this Air is more durable than previous generations of iPhones. In terms of color matching, there are four choices: dark space black, cloud white, light gold and blue.
iPhone 17 Air is equipped with an A19 Pro chip, with a peak computing power of 3 times that of the A18 Pro. It uses a new fusion camera system, equipped with a 48-megapixel main camera and a 12-megapixel telephoto. The Pro series uses evaporative cooling technology for the first time, with graphics processor performance increased by 30% and CPU performance increased by 40%.
17 Air is equipped with an A19 Pro chip, which contains a 6-core CPU + 5-core GPU, among which CPU is the fastest mobile phone CPU at present. Its peak computing power is three times that of the A18 Pro, and it can even be compared with the Macbook Pro.
Apple has also launched a new battery accessory that can be attached to the phone to use, making the video playback time up to 40 hours.
iPhone 17 Airthe physical SIM card slot has also been cancelled, becoming the world's first iPhone to cancel the physical SIM card slot. iPhone Air supports dual eSIM. At present, China Unicom can support the activation of eSIM.
iPhone 17: Standard 120Hz refresh rate screen
The iPhone 17 is equipped with a 6.3-inch display, and the black edges of the screen have become narrower. At the same time, a new anti-reflection coating is introduced, combined with all-weather display technology, so you won’t be blind when you look at your phone under the sun. The standard version of the iPhone 17 is equipped with a 48-megapixel fusion dual-camera system. The iPhone 17 uses a new Center Stage front camera (18-megapixels). The front camera sensor has doubled in size. It's a square now, and the field of view is wider! Four different composition sizes are available to take selfies in landscapes without rotating your phone.
The standard version of the iPhone 17 is equipped with the A19 chip. The chip is built on a 3nm process and uses a 6-core CPU and a 5-core GPU to further improve memory bandwidth.
In terms of battery life, Apple says that the standard version of the iPhone 17 increases the battery life by up to 8 hours compared to the standard version of the iPhone 16, and can charge up to 50% in 20 minutes. Apple promises to achieve all-day battery life. The standard version started this year with 256G, with no additional price increase. Compared with the previous generation's 256GB and 512GB versions, it even reduced by 1,000 yuan.
The iPhone 17 Pro series adopts a new design:
The iPhone17 Pro and Pro Max camera modules have completely changed, from a square to a horizontal rectangle, occupying the upper half of the body, and the Apple logo is in the middle of the glass back panel instead of the entire phone.
The rear shell of the iPhone17 Pro series adopts an aluminum alloy + glass splicing design (the wireless charging area and lens module area are glass, and the rest are aluminum alloy integrated with the frame).
The iPhone17 Pro screen is 6.3 inches, and the iPhone17 Pro Max screen is 6.9 inches, using Pro 120Hz ProMotion LTPO OLED screen, new anti-reflective coating is introduced.
Pro series camera upgrade, 18-megapixel Center Stage's new front-facing camera, more flexible view composition. The rear is a 48-megapixel horizontal matrix triple camera (main camera + ultra-wide angle + floating telephoto), supporting up to 8x optical zoom, and supporting dual camera synchronous shooting.
iPhone17 Pro series uses A19 Pro chip (full blood version), uses a 6-core CPU and 6-core GPU architecture, and the peak computing power of the neural network accelerator is 4 times that of the A18 Pro. Performance is 40% higher than that of the iPhone 16 Pro.
The cooling has been upgraded, and the Pro series has been used this timeVC hot plate, fully release the performance of the A19 Pro processor.
The above is the 2025 Apple's new generation flagship mobile phone iPhone17 series. In summary, Apple has indeed changed a lot in terms of body design. The previously useless Plus series has become an ultra-light Air series, which has more highlights. The standard version of iPhone 17 is more cost-effective than the previous generation. The Pro series with strong performance is indeed very strong, and its ability to take photos and calculate has been greatly improved, but the price has also risen.
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