After watching the Apple launch conference in the early morning of yesterday, the entire iPhone 17 series was eye-catching - the configuration upgrade of the standard version is the biggest leap in recent years!
This time Apple is really not stingy. The standard version of iPhone 17 has suddenly made up for several shortcomings that have been criticized by everyone. With the high-refresh screen, the capacity base has become larger, the photography has become stronger, and the price has not increased. This is a good thing for people who want to change their phones. But the pressure on our domestic high-end mobile phones is huge.
✨ The standard version is finally "decent"
I always felt like I was almost there when I bought the standard version of Apple in the past, but this time Apple seemed to figure it out.
The happiest thing is the screen. The standard version also uses a 120Hz adaptive high refresh screen, which makes it very smooth to slide. The brightness of the outdoors can reach 3,000 nits, and the screen can be seen much more clearly under the sun. The screen glass is also more scratch-resistant.
In terms of capacity, Apple has finally canceled the starting configuration of 128GB and now it starts directly at 256GB. For most people, you don’t have to worry about always cleaning up your phone space now.
In terms of photography, the main camera has been upgraded to 48 million pixels, and the effect of taking photos at night should be much better. The front camera has also been upgraded from 12 million pixels to 18 million pixels, and selfies and video calls will be clearer.
The A19 chip used for performance is built on the 3nm process, and it is enough to handle daily tasks and play some games. The battery life is also 8 hours higher than the previous generation and supports faster charging.
The most important thing is that after these upgrades, the price will still start at 5,999 yuan. Some channels can still enjoy subsidies, and the lowest price may be available at 5,499 yuan. Apple is indeed quite sincere this time if it increases the volume and does not increase the price.
iPhone Air: Thin is thin, but there is also a lot of sacrifices
Apple has also released a new series called iPhone Air, which is mainly a thin one, only 5.6 mm thick, weighs 165 grams, and is very light in hand.
However, in order to do this thin, some places have to compromise. It only has one camera and has a relatively small battery capacity, so the battery life may be a bit worrying. Moreover, it can only use eSIM cards. Currently, China Unicom supports it better in China. Its starting price is 7999 yuan, which is much more expensive than the standard version.
So, unless you are particularly pursuing thinness and novelty, the standard version may be more realistic.
⚙️ Chip: Strong performance, but more attention is paid to saving power
The A19 and A19 Pro chips used in the iPhone 17 series are also TSMC's 3nm process. The performance has been improved, but Apple seems to pay more attention to energy efficiency, which is to make the phone more power-saving.
Pro series also uses VC heat sink to improve heat dissipation, so that when playing games for a long time or using some power-consuming applications, the phone will not be so hot and the performance can be maintained more stable.
Take a photo: The front camera changes greatly
The rear camera mainly uses pixel boost and algorithm optimization. The larger change is the front camera, the pixels are increased, the sensor size is also increased, and it has also been changed to a square design, so that the viewing will be more flexible and the picture quality will be better when taking selfies and video calls.
Why has Apple started to be "generous"?
Apple is so willing to configure the standard version this time, perhaps because the market competition is getting more and more intense.
The global high-end mobile phone market is still growing, but Apple's growth rate has slowed down, while domestic brands such as Huawei and Xiaomi are growing rapidly. In the Chinese market, Huawei's share has exceeded that of Apple.
Now, domestic mobile phones are getting better and better, with high configuration, high price advantages, and many functions suitable for Chinese people's habits. If Apple is still picky on some basic configurations, it may lose some users. Therefore, the "conscience upgrade" of the standard version of the iPhone 17 is also a way for Apple to deal with competition.
What will happen next?
The iPhone 17 series, especially the standard version, has indeed become stronger. It is very attractive for users who want to switch from Android to Apple in the past one or two years, or are still using old iPhones.
This is a big challenge for domestic mobile phone brands. In the past few years, domestic high-end phones have indeed attracted many consumers with higher cost performance, faster innovation and better understanding of the needs of local users. Now that Apple has begun to "make up for shortcomings", the competition will definitely be more intense.
Of course, domestic mobile phones also have their own advantages, such as fast charging, folding screens, and some AI functions. This competition for high-end mobile phones will definitely make the mobile phone more useful and the price may be more realistic. The ultimate benefit is our consumers.
The competition in the mobile phone market has always been around, and brands can rush to each other so that our users can use more good products.
