
September 10
The 17th Grandson Cultural Tourism Festival
Opened in Guangrao County, Dongying City, Shandong Province
National famous expert and scholar in Sun Tzu culture research,
OTA enterprises, channel vendors, cultural and tourism experts and
Teams witnessed this feast of culture and tourism together
Tracing the historical roots of Sun Tzu's culture
Explore its contemporary value based on the present
Promote the resonance of traditional culture and modern life

At the opening ceremony, Sun Zaojun, deputy secretary of the Dongying Municipal Party Committee, Cai Shichao, second-level inspector of the Shandong Provincial Department of Culture and Tourism, Vice Chairman of the Dongying Municipal Committee of the Chinese People's Political Consultative Conference and Chairman of the Dongying Municipal Committee of the Jiusan Society

▲At the opening ceremony, Sun Zaojun, deputy secretary of the Dongying Municipal Party Committee, delivered a speech

▲Speech by Chen Weisong, Secretary of the Guangrao County Party Committee



Opening ceremony
The existing large-scale situated dance drama "The Light of the Sage"
Fusion performance show "Le'an New Rhyme"
Sunzi Cultural Tourism Festival Theme Song "The Great Plan for the World"
and other programs
There is also the animation promotion of "Soldier Sun Wu"
Theme promotion of "Sun Wu's hometown·Six Seasons Guangrao"
"Traveling through Qifeng Luyun·Exploring the hometown of the Soldier"
Fengagement activities in Guangrao
It can be said to be colorful
Traditional and modernity complement each other


Tourists also experience immersively
Sun Tzu's Art of War Wisdom Experience Hall
Let Sun Wu have the person, his affairs, his books, his influence
More deeply rooted in people


This year's Sun Tzu Cultural Tourism Festival is sponsored by the Dongying Municipal People's Government
Dongying Municipal Bureau of Culture and Tourism
Hosted by Guangrao County People's Government
The theme is "Ask Sun Wu·Talk back and forth"
Enterprise to build a cultural exchange, tourism,
Broad platform for research and study expansion
Further promote grandson culture
Promote the deep integration of culture and tourism
Inject new cultural momentum into high-quality regional development



This year's Tourism Festival starts on September 10
Still until mid-October
Period
The 2025 Yellow River mouth Grandson Culture Academic Seminar
"Traveling through Qifeng Luyun·Exploring the hometown of the Soldiers"
Fengagement activities in Guangrao
The 7th Shandong Province Lu Opera Bonus Exhibition
2025 Guangrao County Sunwu Lake Half Marathon
">"The Art of War" National Invitational Exhibition on Calligraphy of Famous Masters in China and Foreign Evaluation
"Happy forward" Guangrao Track Event
Provincial primary and secondary school study exchange activities
"Return of the National Age·Ancient Rhyme Le'an" Immersive Experience Activities
"Flower in the Autumn" Sunwu Lake Food Camping Carnival
Lean Sun Family Cultural Exchange Activities
Simplified military journey—"Sun Tzu's Art of War" Bamboo Slip Exhibition
13 theme activities including military arts and immersive market activities

Build a cultural brand through a series of activities
Let more people understand the connotation and value of grandson's culture
Continuously improve Guangrao County, Dongying City
Famousness and influence as the birthplace of grandson culture
Activate the tourism market through activities
Drives consumption in the entire industrial chain such as tourism, catering, accommodation, transportation, etc.
It is expected to attract more than 500,000 tourists
Drives cultural and tourism consumption exceeding 80 million yuan


Taking activity as a window
Show Dongying City and Guangrao County
The overall image of "deep cultural heritage and rich tourism experience"
Help to build a "grandson cultural tourism destination"
and "Meet the Sea Along the Yellow River" cultural and tourism brand


Smartography wisdom and profound
Cultural Treasure World Sharing
Sunzi's culture has a long history
Dongying City and Guangrao County will deepen their cultivation of grandson culture
Promote its creative transformation and innovative development
As an unshirkable cultural mission
Continue to make efforts in the communication and communication of grandson culture

The 17th Grandson Cultural Tourism Festival is the first
A grand event with height, depth, temperature and heat
It not only becomes the display of Dongying City and Guangrao County
The eye-catching business card of the city's image
It is also a cultural bridge connecting ancient and modern times and communicating between China and abroad

Golden Autumn September
Let us use festivals as medium and travel as bridge
Invite guests from all over the world
Give the thousand-year cultural context of the "Hometown of the Soldiers" together
Go to an experience journey of cultural and tourism integration!
We are waiting for you in Guangrao~

Reporter: Zhao Jinyan
Huang Tiantian
Editor: Zhu Xiying
Editor: Huang Tiantian
Supervisor: Zhang Wenyan