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The 17th Grandson Cultural Tourism Festival opens Guangrao, the hometown of the Sage of Soldiers, set off a wave of cultural tourism.

2025-09-11 10:47:05 HKT

On September 10, the 17th Grandson Cultural Tourism Festival was grandly launched in our county. The wisdom of the Millennium Savage and modern cultural tourism experience were integrated in Guangrao, setting off a new wave of autumn cultural tourism with immersive experience and diverse activities.

This morning, the applause was thunderous in the Grandson Cultural Park, and the 17th Grandson Cultural Tourism Festival was held here. Sun Tzu's cultural research experts and scholars, representatives of tourism companies, cultural and tourism experts and many tourists from all over the country gathered in the hometown of the Soldiers to witness this cultural feast together.


">"I was lucky enough to catch up with the Grandson Culture Festival today. When I came in, it was very spectacular and very good. The live performance of the opening ceremony was very good, and it incorporated cultural elements, which impressed me very deeply." said Chen Yuping, a tourist at Tianjin.

This year's Sun Tzu Cultural Tourism Festival lasted about one month, including the 2025 Huanghekou Grandson Cultural Innovation and Development Seminar, the "Traveling through Qifeng Luyun and Exploring the Hometown of the Soldiers" field trip, and the 7th Shandong Province Lu Opera Poll Friends Exhibition, aiming to deeply explore the historical and contemporary values ​​of grandson culture and promote the resonance of traditional culture and modern life.

" With the 'Sun Wu' cultural IP as the core, we created creative and expressive performance forms such as situated dance dramas, integrated performance shows, and animation displays, recreating the historical scenes of Sun Wu writing and training and strengthening the army, allowing the audience to intuitively feel the profound heritage of Sun Tzu's culture." said Guo Han, secretary of the Party Group of the County Culture and Tourism Bureau and deputy director of the Propaganda Department of the County Party Committee.

In order to further enrich the characteristic carriers that carry the cultural connotation of grandson's culture and realize the digital presentation of grandson's culture, the Sun Tzu Cultural Park invested 26 million yuan. Relying on the core building of the park, Bingsheng Palace, it has carefully created a variety of business formats such as the Sun Tzu Cultural Technology Experience Zone and the Sun Tzu Life Stage Drama.

"" Stepping into the science and technology experience area of ​​Guangrao Sun Tzu Cultural Park, I was instantly shocked by the wisdom of the blending of ancient and modern times. Holographic projection made Sun Wu's figure and military science thoughts come to life, and the body-sensory interaction and touch screen allowed me to personally plan in the simulated scene of "striving plans" and "striving enemies"." said Wang Shiyi, a tourist from Sichuan.

At the same time, this year's Tourism Festival also launched four boutique tourism routes, including the Bingsheng Culture Tracing Tour and the Pastoral Countryside Rhyme Experience Tour, connecting the Sun Tzu Cultural Park with red culture, rural leisure, camping and barbecue, sports competition and other formats, effectively extending tourists' stay time and driving comprehensive consumption.

""In the next step, we will continue to promote the integrated development of culture and tourism, use culture to shape tourism, promote culture with tourism, deeply explore the characteristic resources of Sun Tzu culture, Ni Kuan culture, red culture, etc., enrich product supply, promote business innovation, and transform traditional culture into experiencing, disseminating and consuming cultural tourism products, and contribute cultural tourism strength to promoting the high-quality development of county economy." Guo Han said.


Reporter: Ma Xuemin Liu Yunjie

Editor: Zhang Huakai

Editor: Lu Ning

Supervisory: Wang Junyan

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